The Art & Science of Influence and Persuasion
This course will empower you with the verbal and nonverbal skills and strategies to effectively influence and persuade others in professional settings. You will learn how to ethically, confidently, and practically navigate the complex world of persuasion and influence by understanding the most up-to-date science around human behavior. Areas of training will include building rapport, crafting persuasive messages, handling objections, and leveraging psychological principles for successful outcomes for everyone. You will develop a deep understanding of the art and science of influence and persuasion and how to apply it to better achieve personal, professional, and global goals.
Outcomes:
Outcomes:
- Master the key principles of influence and persuasion and apply them confidently.
- Develop communication skills that build rapport and positively connect with others.
- Learn techniques to craft persuasive messages that resonate with diverse audiences.
- Acquire strategies to counter resistance, overcome objections, and move to action.
- Understand the responsibilities of influencing and persuading positively.
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